Friday 20 July 2012

how to create a marketing email?

how to create a marketing email?
Email marketing is a promotion technique on the Internet by sending an email containing the promotion of products or services.

Although this method is considered to be old fashioned way but so far this method has always been considered as a powerful sales methods and the most successful.

Many companies have put into practice email marketing, but the results can vary.

Some companies are experiencing an increase in orders, but some others are not.

Why is this so?

The answer is because there is a difference in the use of ' touch ' email marketing. There is a big difference between email marketing works and doesn't.

Maybe you know how to create a site that is unique and modern and can be accessed using XHTML and CSS. You also know the criteria of a good site as well as how to make it.

However, the design of an email marketing has its own rules. You should consider some things in making design email marketing

1. Create an interesting headline.


In the subject of email marketing, write a title that could make the recipient rushed to open email marketing that you submit.

Never waste time your readers. The email inbox is a very very busy place. You will not be able to focus your attention here.

Each day, surely the owner email not only receive an email from you. Of course there are dozens of emails coming in one day it even email marketing from other companies.

Therefore, if you fail to make the title of the email is interesting, you just send an email which will never be read by the recipient.

So, look for the title of the email that is attractive, makes the recipient opens your email. hurry up Little things like this title, can be a major key to the success of your email marketing.

2. start from the most important thing.


Messages are the most important what will you tell them in your email marketing?

Write down the message in the email content articles you followed by less important things. Suppose you just promote new products, presented in detail the promotion at the beginning of a sentence in the content of your email marketing.

By putting this issue at the top, the reader would be easier to capture your message.

In email marketing, writing style to-the point is very important because not all readers have a lot of time to read the emails are boring.

Make email a short, clear and dense. Email marketing that is too long will make readers feel bored to read it.

3. Offer something of value and useful for readers, such as special offers, advice and tips by email marketing.


For example the following: If you are going to sell the car, offer some car care tips.

Or if you will be selling electronic products, offer special promo price via email marketing to visitors who have already signed up.

This will make the reader more interested with your email marketing.

4. at the end of your email, don't forget to invite readers to do what you would expect to be done by your readers which is the goal of your email marketing.


An example is in order for them to click on your link. Remember that the commands that you give is to perform certain actions, for example by writing "click here".

Things like this also serves to make email marketing more attractive and raises your curiosity.

5. make the unsubscribe menu is as simple as possible.


There is no point sending email marketing to people who are not interested. Email marketing can be sent more easily to someone who has email, but you have to do it more effectively.

It is also a material that you can learn now, what is the target market of your products.

Friday 13 July 2012

job application letter for a manager marketing position

job application letter sample
here is an  job application email sample for marketing from applicant for Manager Marketing position.

[HR Director’s Name]
[Company’s Name]

[Company’s Address]
[City, State ZIP]

Re: Marketing Manager Position

Dear [HR Director],

When writing a cover letter, the first paragraph tells the employer why you are writing. You may include the name of a personal contact in common, if someone has referred you or recommend that you get in touch with the person or company. You can also include your college and current status and a short explanation on the reason you feel you are the ideal applicant for the Manager Marketing position.

When writing a job application letter for a manager marketing position the middle paragraphs allow you to explain to the organization/company what you’ve got to propose. You can start by stating you’re involvement with the Sales and Market Manager Industry. Specify the names of contractors or corporations you’ve held positions within the industry and for what period of time did you hold each position. Mention your level of ability in intellectual ability, analytical ability, communication skills, organization skills, ability to work in groups, perseverance, imaginative and creative potential. Tell some of your responsibilities and describe how it would be beneficial to the work you are applying for. Write a short anecdote if necessary to emphasize a point or a skill. List a few of your personal qualities that can differenciate you from the others. Include any internship experiences, coursework certifications,  volunteering, or co-curricular activities, etc. Be sure to provide any skills, analytical and leadership abilities, languages (i.e. written and verbal) or any other skills beneficial to making your letter stand out among heaps of other applicants.
The last paragraph will describe how and when you are going to do the follow-up. It is your responsibility to follow up as long as  the internship/job description specifically states no phone calls or email follow up. Follow up is usually 24-48 hours for an online application and it can expand to one week with the ones via mail.

Kind regards,

[Applicant's Signature]

[Applicant's Full Name]

Tuesday 10 July 2012

direct mail examples

direct email marketing sample | direct email marketing picturea
Here are direct mail examples and 8 good ideas to send out a direct mail piece to a list of your best customers. If you don't know how to direct email marketing please read first that article.

A. Targeting Your List: The biggest thing that is going to bring you a good result in your direct marketing is a laser focused list. I often watch a TV ad for a new perfume and think how wasteful the marketing is because half the population is not interested. It's your job to only target people with a 90% chance of buying. If you cannot do this forge about direct mail.

B. Copywriting: Make sure that you research the hot buttons of your market and that your copy is top rate. The best way to test your stuff is using 2 different versions with a Google AdWords ad and see which one pulls in the most response.

C. Don't Forget the Call to Action: I see this in so much copy, you need to tell the prospect what to do next. Every time, no excuses...

D. Testing: I mentioned this before but it's so crucial I want to go over it again. You need to test an retest every piece of direct mail before you send it out. The Internet makes this process easy and cheap so don't just guess what is going to work.

E. Don't do Hype: People hate it, just tell the truth.

F. Errors in Your Copy: Get a professional proofreader to go over your stuff, 10% of people are really hot on grammar and will throw your stuff in the bin if it's not perfect.

G. The Headline: If this is weak your direct mailing will never get read. Work super hard on the headline.

H. Style Over Substance: Many people work for hours on the design and forget the sales massage. Remember that ugly often sell best!